Every month we offer a free educational webinar to our clients and friends. Last month’s topic was “SEO for Financial Advisors”. We covered the basics, but also went through in some technical steps that you may not have thought to consider before.
Watch our tutorial below, follow our SEO (Search Engine Optimization) tips, and watch your site start to rank higher for the keywords you are tracking!
0:00– Introduction to Twenty Over Ten and speaker background (Samantha Russell)
2:28– 6 Points to Keep In Mind
5:47– On-Page vs. Off-Page SEO
8:00– What You Rank For
10:16– How High You Rank
10:55– The Periodic Table of SEO Factors
14:35– On-the-Page SEO
19:38– Page Titles & Meta Descriptions
21:55– Writing Your Content: Must Do’s
25:07– Site Architecture
25:55– Structuring Your Content
29:48– Off-the-Page SEO
30:29– Off-the-Page Factors: Links
40:00– Local Search
43:54– Localized Tactics
45:43– 3 Most Important Factors
47:17– Great Example of Advisory Firm Combining On-the-Page and Off-the-Page SEO
50:48– Final Thoughts and Q&A
ADDITIONAL RESOURCES
- Periodic Table of SEO (as referenced in the video)
- 6 Steps to Take Post Website Launch
- How to Improve Your Site’s Local Search Rank
- 3 Best SEO strategies for Small Businesses
- How To Get More Visitors To Your Website
THE COUNT DOWN IS ON!
Be sure to check out: All Eyes On Us, We Have Some Big News Coming
Need Help Boosting Your Brand, But Don’t Know Where To Start?
We are offering access to our content for advisors to use via Lead Pilot for 7-days completely free (even on our month to month plans).