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By Blair Kelly Outreach

Five Little Things For Your Monday: July 19, 2021

4 minute read
Five Little Things For Your Monday: July 19, 2021 Featured Image

How are we over halfway through July? Time flies when you’re having fun, and we hope you are having a great summer so far! We’re kicking off the week with a Five Little Things article, and this week we’ve got some awesome reads on how to make our website more interactive, how to nurture your audience and a whole lot more. We hope that you enjoy it! Have a great week.😎

1. 4 Quick Ways to Make Your Website More Interactive via Three Crowns Marketing

Your advisor website is the most important element when it comes to connecting digitally with others. So, what if you were to make your website more interactive? Johnny Sandquist has four ways to do this. They are:

Find out more in the video below!


2. Uncover Your Client’s Most Important Goals via Streamline My Practice

As a financial advisor, you may have noticed that some of your clients have a harder time communicating their goals than others. If you can help them to uncover their goals, then it may motivate them to start saving more and making smarter money decisions.

So, rather than simply asking, “What are your goals?” ask them something that is more related to outcomes. Focusing on outcomes is a great way to understand right away whether or not you can actually help them with what they’re looking for. For more insight, check out the video below.


3. Episode 62: Building a Media Ecosystem to Nurture Your Audience: A Discussion With Michael Batnick via The Advisor Lab

In this episode, find out how to create a unique and powerful place of knowledge for so many people within our space. If you are an advisor looking to produce more content, then this podcast dives into what advisors should expect when building any content series.

The Advisor Lab

4. Why Local SEO Can Be the Golden Ticket for Financial Advisors via Covisum

Most financial advisors are focused on serving a specific local market, and as many people want face-to-face contact with advisors, they should build solid local brands by providing strong customer service and cultivating a positive reputation in their local communities.

Like other forms of digital marketing, local SEO is a great way to increase your virtual visibility among your local audience.

Local SEO for advisors

5. Google Leaves Cookies on the Table: What Financial Marketers Must Know via The Financial Brand

With Google announcing that they will be ending the third-party cookies, what does this mean for financial marketers? The full article offers insight.

The Financial Brand

Struggling With What Content to Share on Social Media or via Email?

We are offering access to our content for advisors to use via Lead Pilot for 7-days completely free (even on our month-to-month plans).

Get All The Details Here

About the author

Blair Kelly

Blair is a digital marketing assistant at Twenty Over Ten and has a passion for uncovering what drives online traffic and the highest engagement. She follows more animals on Instagram than humans and her greatest achievement is her daughter, Grey.

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