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By Blair Kelly Outreach

We’re Heating Up With Brand New Content ☀️ (June Edition)

4 minute read
We’re Heating Up With Brand New Content ☀️  (June Edition) Featured Image

June is here, and we’re so excited about summer. 😎 From checking in on your mid-year goals to retirement tips and more, we think you’ll ❤️ this month’s content.

Lead Pilot content

What’s New in Lead Pilot and Content Assist This Month? Let’s Explore:

Editorial Content

Here is a roundup of all the titles we’ve added this month:

  • June is Pride Month: How to Invest in LGBTQ+ Friendly Companies
  • Mid-Year Financial Check-In: Are You On Track To Reach Your Year-End Goals?
  • Celebrating Juneteenth: The American Jubilee
  • Keeping Summer Safe: Pool and Spa Safety Tips
  • Could You Pass This Basic Social Security Quiz?
  • Upsizing vs. Downsizing in Retirement
  • Insurance Awareness Day
  • More Financial Lessons from Famous Dads
  • June is American Housing Month

Summer Safety blog

What’s New In Lead Pilot?

Automated Drip Campaigns (and How to Edit Them for Higher Engagement!)

1. Summertime Kickoff
With summer officially here, now’s a perfect time to check in with your prospects and clients. This campaign includes several summer-related pieces, as well as multiple mid-year reminders.

TIPS To Get More Engagement With This Campaign:

  • Personalize your posts to best reach the niche
  • Ask questions and use engaging headlines to generate conversation on your posts
  • Remember to interact with commenters, especially where you encourage engagement within the post. For example, when sharing an article, ask members of your firm to get the ball rolling by commenting on the post

Lead Pilot campaign

Canadian Content

  • The Bank of Canada’s Monetary Tightening: A Timeline
  • Are You Missing Out On These Canadian Federal Tax Credits?

Canadian content

Where To Find the New Content

For individual content pieces [editorial, infographics and videos]:

  1. Login to your Lead Pilot account
  2. Click on the “Content” tab at the top of the dashboard to be taken to the library
  3. All the most recently added pieces will appear right at the top of the library

For multi-channel drip campaigns:

  1. Login to your Lead Pilot account
  2. Click on the “Campaigns” tab at the top of the dashboard to be taken to the library
  3. Click the purple “Create Campaign” button in the upper right-hand corner
  4. Choose “Curated Campaigns” in the pop-up
  5. The two most recently added campaigns will be at the top of the page

If you’re a current Twenty Over Ten customer, you already have access to this service adding Content Assist to your site is easy.

Once logged into your Twenty Over Ten dashboard:

  1. Visit Manage Posts
  2. Add New
  3. Content Assist.
  4. If you are a current customer and need help unlocking Content Assist on your site, check out this step-by-step guide.

Be sure to check back next month – we’ll fill you in on even more exciting updates and new content drops.

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About the author

Blair Kelly

Blair is a marketing manager at FMG and has a passion for uncovering what drives online traffic and the highest engagement. She follows more animals on Instagram than humans and her greatest achievement is her daughter, Grey.

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