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By Paige Jones Outreach

Five Little Things for Your Monday: October 8, 2018

4 minute read
Five Little Things for Your Monday: October 8, 2018 Featured Image

The weather’s getting cooler, but that’s no excuse to fall into a slump with your business’s content! Grab a warm cup of coffee and catch up on some of our favorite articles within digital marketing, social media, and SEO. We know you’ll love them! 🍂

1. 10 Essentials of Stellar Financial Advisor Websites via Wealth Management

It was less than a decade ago that websites were viewed as yesterday’s news. Today your website is a major component of your digital brand—which is why it needs to be stellar. If you can’t recognize a good and bad site as a financial advisor, you’re not alone. Wealth Management created a slideshow explaining 10 essentials any great advisor website should have. By the end of the slideshow, you’ll know exactly what to include on an outstanding advisor website. Click below to check it out!

2. Social Media Changes: September 2018 via SEI 

Things are constantly changing in the social media world. It can be hard to keep up with all of the latest features and policy changes, but this articles makes it easy for you to stay up to date by creating a roundup of what’s new on Facebook, LinkedIn, Instagram, and Twitter. Check out the article to see what’s new and what’s coming soon!

3. 50 Social Media Tips to Help You Promote You Brand via Social Media Today

It’s a big world out there with Facebook, Twitter, LinkedIn and countless growing social media platforms. We should all be on social media by now, but how can you use social media for specific goals, like promoting your brand? Check out this infographic from Social Media Today to learn 50 tips any financial advisor would love to know!

4. Compare 17 Top SEO Tools and Platforms via Marketing Land 

Organic search remains the most important step in the purchase funnel. But with millions of pages, sites, social conversations, images and keywords to manage and optimize, SEO has become increasingly complicated and time-consuming. Using an enterprise SEO platform can increase efficiency and productivity while reducing the time and errors involved in managing organic search campaigns. But which one should you be using? Read through this report of 17 leading SEO tools, vendors, pricing information, capability comparisons and recommendations for evaluating and purchasing.

5. Why Your Business Needs an Editorial Calendar via Perfectly Planned Content

Does it ever seem like some businesses really have their content strategy nailed down? Like how an article shared on LinkedIn, a well-timed Tweet, an engaging blog on Facebook, or a lovely photo on Instagram just magically appear on your timeline. That content was created with a strategy in mind and an organizational system to back it up. We always push the importance of using an editorial calendar, so find out why Perfectly Planned Content thinks the same!