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By Lauren Keeports Outreach

Five Little Things for Your Monday: October 3, 2016

5 minute read

Happy Monday! We hope you had a great weekend. Here’s another Five Little Things to start your week:

1. 8 Steps To A Successful Content Marketing Strategy

While content marketing can be done by anyone, not everyone knows how to do it well. Most content marketing strategies are Marketing resources for financial advisorsineffective because they are haphazardly planned, and companies and individuals ultimately give up on them. The truth is, you need a really good strategy to constantly produce, re-purpose, and promote engaging content. This article outlines the eight steps leading to a successful content marketing strategy.

2. Building Your Badass Digital Marketing Strategy Marketing resources for financial advisors

Marketing is so many things, but few are more important right now than digital marketing. Email, blogging, social media, PPC, SEO — and the list goes on. Where to start? What’s really important?

Digital marketing is so important for the obvious reasons – everyone has their phone on them literally all. the. time. According to a 2015 Verizon survey, nearly 90% of people admit to using their phones in the bathroom. Talk about opportunity. But the real question isn’t how to reach your audience, but instead, how do you reach your audience effectively? Clearly, digital isn’t a new landscape – so how can you become something that resonates, is relatable… without becoming ‘noise’?

3. Generational Marketing: How to Target Millennials, Gen X, & Boomers

It is imperative for businesses to make sure that they are communicating effectively with their target demographics. This article defines each generation, describes their unique characteristics, and provides tips for marketing to each.

Marketing resources for financial advisors

4. How Mobile-Friendly Is Your Website? If You Don’t Know, You’re Missing Out on Sales.

Mobile isn’t an option anymore. Your clients and prospective clients are on the move, and you had better be too. In today’s ever- Marketing resources for financial advisorsconnected world, shoppers are savvier and more demanding than ever. Business owners have no choice about whether to embrace responsive design in their websites: It is 100 percent necessary.

Whether you use your website to capture leads, inform customers, or obtain sales, you must ensure it works seamlessly with all the world’s latest smartphones. Not sure if your site measures up? Here are some tips to make your web presence as responsive as it needs to be.

Twenty Over Ten recognizes the importance of a tailored, mobile responsive website. Our upcoming v2 product will help firms build strong, responsive sites, in addition to including a bunch of cool, new features!

5. The Marketing Edge – Why Good Graphic Design Matters

Marketing materials that are designed well are not only attractive, but effective as well. Over 90% of consumers decide to make a purchase based on a product’s appearance, so knowing the elements of good design can help you sell your services to potential clients. This article includes and describes four design tips to keep in mind when creating your firm’s communications. This includes your website!

Our design team here at Twenty Over Ten loves these tips and always keeps them in mind when designing sites for our clients. V2 of our product will make it even easier to make design changes- stay tuned for sneak peaks and its release!

We hope you found these content marketing, digital marketing, and design resources helpful! Be on the lookout next week for another set of Five Little Things for Your Monday.

THE COUNT DOWN IS ON!

Be sure to check out: All Eyes On Us, We Have Some Big News Coming