Happy Monday! What better way to start your Monday than with some reads on content marketing, nailing your media interview, communicating with clients during the Coronavirus outbreak, and how to boost your video marketing strategy. Now settle in and enjoy!
1. Content Marketing By Generation: A Guide For Financial Advisors via Lead Pilot
The way that you market to your clients should be different! As a financial advisor, marketing to your clients shouldn’t be a one size fits all. When creating content to attract potential clients, it’s important that you cater your content to best fit the niche that you serve. This guide dives into the types of content that will help advisors to better speak to each niche they serve.
2. How To Nail Your Media Interview Over The Phone via AdvisorPR
Having an over the phone media interview may be nerve-wracking for you. Luckily for you, this read is here to help with useful tips and strategies to make sure you knock your over the phone interview out of the park. Read on to get a list of tips to help you prepare and have useful talking points during your interview.
3. Communicating with Clients in the Wake of the Coronavirus via eMoney
During times of panic and worry, it’s critical that you ensure clients that everything will be okay and that you communicate to them that they can still get into contact with you. Although many people are working remotely during the Coronavirus outbreak, you can still communicate with your clients using these helpful tips from this article.
4. Twitter Offers Advice for Brand Communications Amid Coronavirus Outbreak via Social Media Today
With the coronavirus outbreak continuing to affect the world around us, it’s also added a new complication to consider in brand communications and messaging. Luckily, Twitter has provided a list of key elements to factor into your messaging, in order to ensure that you’re providing helpful, beneficial information to your audience, while also working to navigate the rising disruption caused by the outbreak.
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If video isn’t part of your marketing strategy yet, there’s no better time than now to incorporate it. If you’re still not convinced that video marketing is highly effective for any business, check out this report. Trust us, you want to use video in your marketing strategy.