Make your Monday a great one and settle in with your favorite cup of coffee to catch up on our top reads on how to improve lead quality using inbound marketing, the importance of having a LinkedIn for financial advisors, 10 TED talks for financial advisors, what you need to know about your blog and website analytics, and the how to write the ideal length social media post.
1. 4 Ways Financial Advisors Can Improve Lead Quality From Inbound Marketing via Lead Pilot
Do you have a lot of leads but very few sales? If this is the case, your leads are weak. Ask yourself, would you rather have tons of leads or quality leads that will turn into your ideal clients? This read outlines 4 ways that you can strengthen your lead quality from your inbound marketing efforts.
2. An Introduction to LinkedIn for Financial Advisors via Advisor Perspectives
It’s no secret that LinkedIn is continuing to rise in popularity and the platform is a great way to establish relationships with prospective clients. So, with that being said, if you are not using LinkedIn actively, you are missing a prime opportunity to grow your business. Seize the opportunity to boost LinkedIn to grow your network, raise your visibility, and generate high-quality leads with tips and insight covered in this blog.
3. 10 TED Talks Advisors Recommend via ThinkAdvisor
Many successful entrepreneurs and business owners have mentioned that one of their favorite sources of information or inspiration was TED Talks. In this read, there are 10 must-see TED talks for financial advisors. The link and the of the TED is provided, as well as approximate length. All that’s left to do is sit back and enjoy.
4. Deciphering Website & Blog Analytics: The Basics via Perfectly Planned Content
Many financial planners know it’s wise to track their website analytics. However, if you’ve ever looked at a Google Analytics console, you know that it can be incredibly confusing! This read dives into a handful of KPIs that are worthwhile to pay attention to when it comes to your website and blog analytics, and what to do with the information you’re gathering.
5. Best Social Media Post Lengths for Higher Engagement in 2020 [Infographic] via Social Media Today
If your social media posts aren’t performing well, the length of them could be the issue. The truth is, the length of your social media post does matter when it comes to engagement. This infographic demonstrates the ideal length for your social media posts to get you the social media traction that you deserve.