We’re moving right along and can’t believe we’re already approaching the middle of July. Get your week started out on the right foot with five articles on how to best build your email list to conquering your content writing, marketing tactics and more.
1. The 3 Best Ways to Build Your Email List | Summer School Lesson 10 via Three Crowns Marketing
You want to connect with prospects and clients, but how do you build an email list to do this? Johnny Sandquist has the three best ways to build your email list in this video. They are:
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- Be interesting
- Be consistent
- Be clear
- Find out more in the video below!
2. 6 Tips to Conquer Content Writing by Lunchtime via Red Zone Marketing
As a financial advisor, you know the importance of creating and sharing content consistently. It boosts your SEO and online rankings, but if writing isn’t really your thing or you don’t have a lot of time, how can you best do this? Here are tips to make content creation easier.
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- Hook the readers in the title
- Slay SEO
- Be mindful of white space
- Never forget a call to action
- Write for your buyer as you would a friend
- Remain Readable
- Put it in layman’s terms
3. On-Cam Performance Tips from Patrick Kelly (just inhale) via Idea Decanter
Video marketing is so important to your overall marketing strategy, however, being filmed can be nerve-wracking. Patrick Kelly of Shamrock Capital provides tips to make your on-camera performance much easier.
4. Three tactics for marketers to find their next million customersvia Marketing Week
There is a power in marketing that helps businesses differentiate and drive growth, and with this change comes a great shift towards digital and AI. Marketers can become even stronger leaders and these three tactics can help.
- Find focus with precise goals
- Make data meaningful with AI
- Thread the needle between privacy and relevance
To find out more about how to do this, check out the entire article.
5. Why Prospects Choose You via Advisor Perspectives
Why do prospects choose you? To understand this, it’s important to understand why a vendor tries to sell you a service. A personal connection and mutual trust are important when it comes to getting prospects to work with you, but you also need to do a great job.
For more insight into why prospects choose you, check out the full article.
Struggling With What Content to Share on Social Media or via Email?
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About the author
Blair Kelly
Blair is a digital marketing assistant at Twenty Over Ten and has a passion for uncovering what drives online traffic and the highest engagement. She follows more animals on Instagram than humans and her greatest achievement is her daughter, Grey.
