Wow- this month flew by! Here’s the last Five Little Things for Your Monday for the month of January:
Each year, it’s fascinating to see which brands rise to become content marketing industry leaders. Whether hot new startups or global giants, the best content marketing brands are the ones with splashy, interactive content hubs that drive conversions, stellar social media presences, innovative new technology integrations, and strong behind-the-scenes strategies and measurement plans. They’re the brands that make us stop and rethink what we’re doing and inspire us to push the boundaries with our own content marketing. NewsCred’s inaugural #ThinkContent Awards celebrates those best-in-class content marketing brands.
The most fundamental modern-marketing skill is copywriting. Content marketing has, therefore, become a key business strategy in 2016 and will continue to be so in 2017. This post will give you a closer look into how you can use content to grow your business.
3. Goal Setting: How to Make 2017 Your Best Business Year Ever via FPA
Investing time to strategically plan their goals for the upcoming year is the single greatest return on investment an adviser can make. If you’re looking to create a breakout year and accomplish your most important goals, read the following to make 2017 your best year ever.
Did you know that a whopping 98% of high-net-worth clients give to charity annually? Turns out philanthropy is a huge part of your clients’ lives. And there’s a good reason why. Charitable endeavors not only help clients minimize their taxes, but allow them to benefit financially from a non-income entity and preserve the value of highly appreciated assets. However, what many clients need advice on is where exactly to allocate their donations and how to ensure their assets are passed down through multiple generations. This is where you come in.
“Social media advertising budgets have doubled worldwide over the past two years—going from $16 billion in 2014 to $31 billion in 2016. In 2017, analysts predict a 26.3% global increase on spending for social media ads,” according to Hootsuite. So why are brands still getting it wrong? What mistakes do they continue to make?